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The toy Lego said it will not sign a new with the oil company Shell. Lego made with the Shell logo on them. Shell sold the toys in its stations worldwide. The deal was $110 million. Lego decided this after the environmental Greenpeace made a video using Lego bricks. It showed an oil in the Arctic Ocean. Lego people and in the video become covered in oil. At the end of the video, oil has covered , except a Shell flag. The video is now Greenpeace's most-watched viral video in its .

Greenpeace's video ran for three . Over a million people asked Lego to end its with Shell. Greenpeace was very happy that Lego ended the partnership. It said: "Thanks a , Lego….We're super Lego has finally decided to do the right . It's a massive ." Lego said the decision was because it did not want to be part of an campaign. It said Greenpeace should speak to Shell of making videos. Shell had plans to drill in the Arctic last year but stopped because of problems. It has not decided if it will drill in 2015.

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