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Football's governing
FIFA introduced the
of water breaks last December. It said they would be in every game,
of temperatures. Some games in the USA have been held under
, in climate-controlled conditions. Critics argue that the breaks exist
for commercial reasons. The BBC reported that an
30-second World Cup ad slot on Fox Sports costs up to $750,000 during high-profile matches. Fox came back late from a
break during the tournament opener between Mexico and South Africa. The BBC added that: "Given the
benefits... it is
likely that the breaks will remain a long-
feature."
